Skip to main content
Visual Merchandising & POP

Merchandising that keeps working for the Brand

Designed for agencies developing exhibitions, corners and POP materials. We combine bespoke design and exclusive fragrances, creating a branding element that remains active for weeks, long after the in-store presence.

Strengthen your brand identity with physical products
Sensory Merchandising

Beyond the visual product: the olfactory experience

Unlike many purely visual merchandising items, the car air freshener introduces an olfactory dimension that enriches the brand experience. On display, it already communicates even when closed thanks to its packaging and graphics; once used, it continues to tell the brand story.

What do you offer your client?

  • An object 100% consistent with the visual identity of the campaign.
  • A support that extends the life of merchandise outside the point of sale.
  • An article with high perceived value and controlled unit cost.
Point of Purchase Integrations

Perfect for Corners, Displays and Bundles

Corner e Shop-in-Shop

Corner and Shop-in-Shop

Enhance promotional islands with an eye-catching product. Easy to insert on hooks (euro-hole) or in small branded countertop displays.

Bundle e Kit Regalo

Cross-Selling & Bundles

Use it as a complementary item in car kits, gift packs or as a prize for "buy X, get the special edition air freshener" promotions.

Collezioni tematiche stagionali

Themed Collections

Forms, colors and fragrances are designed for permanent lines, limited editions and seasonal campaigns (e.g., Summer or Christmas Edition).

Data & Retention

Measurable and reactivatable merchandising

By incorporating QR codes, dedicated URLs, or promotional codes on blister packs or cardboard packaging, merchandising projects become 100% measurable. The agency can connect the physical exposure to website traffic, registrations, or sales.

The Reactivation Cycle

The perishable nature of the product allows for the planning of seasonal reactivation campaigns (new fragrances, limited editions), fueling continuity in sales and recurring visits to the point of sale.

Brand Promotion and Measurability

B2B Partner for Complex Display Projects

Sentorette supports agencies from the concept phase to industrial production. We offer advice on graphics, dies, single blister packaging and ready-to-use point of sale displays.

100% European production, flexible orders and multi-point logistics management make our air fresheners a scalable tool, suitable for both local campaigns and massive rollouts in the GDO.

Evolve your POP materials.

Speak with our Account Managers. We will design together the perfect shape, fragrance and packaging to integrate into your agency's next Visual Merchandising project.